Wednesday, April 29, 2009

KwaZulu-Natal 2010 Team Wows in Madrid, Spain

KwaZulu-Natal 2010 Team Wows Crowd at South Africa Day Celebration in Madrid

KZN 2010 Co-ordination Team takes KwaZulu-Natal Readiness Campaign to the world’s leading soccer nation.

In its continued efforts to promote KwaZulu-Natal as a unique tourist destination ahead of the 2010 FIFA World Cup and to further its goals in hosting some of the big FIFA nations in the province, the provincial Government in partnership with Tourism KwaZulu-Natal and Ambassador Vusi Bruce Koloane of the South African Embassy in Madrid hosted a crowd stopping event at the Ambassador’s residence in an affluent suburb of Madrid, Spain. The delegation was led by the Provincial 2010 Co-ordinator in the KZN Office of the Premier, Ms Phindile Makwakwa and included the popular Maskande group, Ihashi Elimhlope together with one of SA’s hottest musicians, DJ Tira both rooted in KZN.

Commenting on the hosting, the Provincial 2010 Co-ordinator, Ms Phindile Makwakwa, said “The provincial government was honoured receive the invitation from Ambassador Koloane to be part of South Africa Day celebration in Spain. Spain is the world top soccer nation with an ardent following of fans. We believe this initiative will go a long way to provide destination information to football fans, the national soccer federation and other visitors who will be making their way to South Africa for the World Cup. Our message to them is simple: KwaZulu-Natal is a must-visit destination. Furthermore, we plan to roll out the red carpet during the World Cup so they come back for more long after the last whistle has been blown”. Ms Makwakwa’s presentation at the event showcased the tourism offering of KZN, the infrastructural development in the province highlighting the Moses Mabhida stadium and the new King Shaka International Airport, as well as the ability to host national teams in KZN and the alternative viewing opportunities offered by Durban’s fan park and the public viewing areas which will be hosted around the province.

Ambassador Koloane said: “I frequently invite provincial delegations from South Africa to showcase their cultural, business and tourism offerings to the people of Spain. This event was an absolute success and as a native of KwaZulu-Natal I felt especially proud of the strong positive invitation that was delivered to the guests.” Guests included prominent Spanish businessmen, members of the royal family, the soccer fraternity, tour operators, media and friends of South Africa.

Ihashi Elimhlope stole the show with their charismatic and energetic performance. DJ Tira had all four hundred guests rocking to the unique yet catchy beats of kwaito and urban African dance beats.

Concurrent with the event in Madrid, the KZN 2010 team together with Tourism KwaZulu-Natal, Joburg Tourism and the SA Embassy in Spain, hosted four journalists, who represent some of Spain’s top-end travel and lifestyle print and electronic media. The journalists spent seven days in KZN and 2 days each in Johannesburg and Mpumalanga sampling the range of attractions that the three provinces offer, from luxurious to relaxation to authentic cultural experiences. The group returned to Spain yesterday with very positive feedback, already having filed several print and online pieces while they were travelling in South Africa.

Issued by:

The Provincial 2010 Coordination Office
Ms. Phindile Makwakwa
Provincial 2010 Co-ordinator
Office of the Premier: KZN

For more information, please contact:

Mr. Claude J. Pretorius
Director: Marketing, Communications & Stakeholder Relations
2010 Co-ordination
Mobile: +27 82 415 7269
Tel: +27 33 341 4772
Fax: +27 33 394 4110